Product Designer and Front-End Developer
I helped Oven Brothers redesign their e-commerce website to improve user experience and increase sales.
Product strategy, Visual Design, Front-End Development
8 weeks working with the business owners from design to development.
Reduced the number of clicks to reach the checkout page from 6 to 4. Increased newsletter subscribers by 50%
One of the main challenges was creating a more consistent look and feel. I achieved this by reducing the number of fonts and colors used throughout the website, which improved consistency. At the same time, I created multiple section layouts to add dynamism.
